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The team

Built by engineers who have watched sales fall behind the product.

Seebird is built by an engineering team from Ocado Technology, Zappi and ALL-3. Between us we have led robotics and software teams, rebuilt a data platform, and been the engineer on the receiving end when sales sold what the product did not yet do.

  • David Jedeikin

    Co-founder · CEO

    David leads Seebird and runs its commercial side. Before Seebird he led robotics and advanced software teams at ALL-3 and Ocado Technology, where he built and ran the autonomous mobility team. He holds an MSc in Human and Biological Robotics from Imperial College London and a BSc in Electromechanical Engineering from the University of Cape Town.

    Previously

    • ALL-3
    • Ocado Group
    • Imperial College London
    • University of Cape Town

  • Benji Lewis

    Co-founder · CTO

    Benji leads engineering. At Zappi he rebuilt the data platform and reporting engines, and saw at first hand what it costs when a product changes faster than the people selling it can follow. That is the problem Seebird is built to solve. He holds a BSc in Electrical and Computer Engineering from the University of Cape Town.

    Previously

    • Zappi
    • University of Cape Town

  • Alex Lezard

    Founding Engineer

    Alex builds the platform. Before Seebird he worked on autonomous grocery delivery vehicles and on optimisation systems for delivery and warehouse operations at Ocado Technology. He holds an MEng in Engineering from the University of Cambridge.

    Previously

    • Ocado Group
    • University of Cambridge

See it on your product update, not ours.

Thirty minutes. Bring one recent change and tell us who sells it. We'll show you the call, the coaching, and the report you get back.